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How To Sell Your Self-published Books in Independent Bookstores

You sit at the computer all day to write the book that you think will be a best seller. You study every single word, rewrite and rewrite again and finally when it's finished, you send off your manuscript to the publishers and wait for your book to be printed.
Finally that glorious day has arrived when you receive your printed copies. You struggle to get the title into a search engine like Google, Manta or Yahoo, hoping that it will catch the eye of some reader and that they will purchase the book.
You hurry every year to go to a book fair and spend lots of money getting some graphic artist to make a sign or poster of the cover of your book to display on the table and the tent that you've purchased for $75.00 or more, smile and readily greet hundreds of people looking for something that they can get for free: a pen, candy, cookies etc on your table, which they partake of freely and without purchasing one book.
These are some of the things self-publishers go through to sell their books.
I'm here to tell you how you can sell your books in an independent bookstore. Most bookstores will not place a self-published book on their shelves, but in response to the growing numbers of self-published authors, there are some well informed and perceptive booksellers who have established  programs where they accept author's books on consignment and ail include signings, readings and publicity.

Here is a list of those savvy bookstores:

1. Watermark Books and Cafe in Witchita, Kansas. They offer a little coveted shelf space. They accept 5 copies of your book. There is a 60/40 term and books are kept on the shelves for 90 days. If the book sells, they reorder your books. They offer a second event option with a cost of $50 to $500.00 including a signing, newsletter, front-of-store title placement , 100-postcard mailing to the author's list and a four-color 11"x 7" poster hung in the store.

2. The Tattered Cover Bookstore in Denver accepts books on consignment by way of the Rocky Mountain  Author's Program. A book has to be professionally bound and approved by the staff and there is a $30.00 administrative fee. The term last for 90 days.

3. Carmical's Bookstore in Lewisville, Kentucky will take almost anything on consignment but author's have to live within 60 miles of the store.

4. Lyons Books hosts authors two or three times a month. They run full color page ads in the local newspaper and invites authors to chip in $4000 for a 1/20th page mini-ad fearing a 50-word blurb and thumbnail image of their book. They also sell self-published titles online.

You may want to look in your city and state for such bookstores.
A brochure front the Northern California Independent Booksellers Association advises authors on the best way to pitch their books to Indie bookstores
Also consult about book selling, about bookstores and best practices and news on bookselling selling.

16 Comments to How To Sell Your Self-published Books in Independent Bookstores:

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speech to text on Friday, July 26, 2013 1:27 AM
Carmical's Bookstore in Lewisville, Kentucky will take almost anything on consignment but author's have to live within 60 miles of the store.
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Alex on Tuesday, November 08, 2016 12:45 AM

Jack on Tuesday, November 08, 2016 1:04 AM
Excellent post on sell self-published books for the writers. There are so many marketing tools for any self-published book on web. I would like to share these tips with my team of dissertation writers who are providing professional dissertation help at Quality Dissertation, so they can know about how to self-published books in independent bookstores. And thanks for sharing a list of savvy bookstores.

Coursework Writing on Tuesday, November 08, 2016 6:27 AM
Self-publishing can be an attractive choice, but achievement is hard. As self-publishing budgets drop and digital chances produce, many writers are avoiding traditional publishing houses. I am working at Elite assignment help. Now a day fresh book publication offers authors more chances and an extensive array of options than ever earlier. Inventions such as e-book publishing and print-on-demand services have permitted authors who are unable to interest a traditional publishing house in their book idea to follow publication on their own, using either a Web-based publishing platform or a tradition printing service.

UCAS Personal Statement Service on Monday, November 14, 2016 2:43 AM
Thanks for sharing post on How to Sell Your Self-published Books in Independent Bookstores. Self-published books can be fetched to market in several months or less, whereas print books can take as long as two years to reach their market. E-books are fastest of all, with the complete process sometimes taking as little as a few weeks. They often give greater reliability to titles released by a major publishing house than they do to those published by an unknown or less well-known author.

Alyssa on Thursday, December 01, 2016 4:07 AM
Brilliant post on sell self-published books for the writers. For selling self-published book there are many option like, Create a website or blog for the book, Ask your friends, neighbors, family, and co-workers-to request the book at their local bookstores and Advertise in local publications etc. I would like to share your tips with my team of academic writers who are also providing assignment help in Australia with me. This post helpful for them to Sell Self-published Books in Independent Bookstores. Thanks for sharing!

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