It's getting harder to snag a reader's attention, especially if you are a new author. There are so many books on the market for readers to choose from. Bundling is one way to reach readers and to expand your audience. For instance, you can join several authors and list your story or stories into one book. Stories that are shorter in length, such as a novella hooked together by themes or specific genres such as contemporary, historical or paranormal, can create a wonderful opportunity for the authors, who participate, to find new readers.
Readers benefit from being able to buy a book of stories from their favorite author and experiment with other authors in the book.
This is a great way for experienced authors and new authors to target audiences because you're counting reader knowing the type of books he/she likes which will increase your chances of your story being read.
You have a chance to get in front of new readers and to hook them with your work.
Benefits of networking with other authors:
1. Sharing ideas and increasing creativity is a huge benefit.
2. A chance to add more readers to your mailing list.
3. Growth. It's a great opportunity to dip your toes into the waters of a new genre.